Value of $100 in 1967, adjusted to 1970

What happened to prices between 1967 and 1970

Between 1967 and 1970, the Consumer Price Index went from 33.4 to 38.8. Cumulatively, prices increased 16.2%, which works out to an average of 5.12% per year. Put differently, a dollar in 1967 bought what $0.86 buys in 1970.

Consumer prices rose 3.1% in 1967, up from 1966’s 2.9% as Vietnam War spending kept climbing alongside expanding Great Society programs, a combination of rising military and domestic outlays that economists later blamed for entrenching inflation through the rest of the decade. The minimum wage rose that February 1, to $1.40 an hour, the first step of a phased increase Congress had set the year before. Urban unrest reached a peak that July, when days of rioting left 26 dead in Newark and 43 dead in Detroit, the deadliest of that summer’s roughly 160 disturbances; Johnson responded by forming the Kerner Commission to study the causes of the unrest. The Supreme Court gained its first Black justice that year too: the Senate confirmed Thurgood Marshall on August 30, and he was sworn in that October after serving as U.S. Solicitor General and, before that, as the lead attorney in Brown v. Board of Education. Consumer prices finished 1967 237.4% above their 1913 level. First-class postage held at 5 cents.

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The destination year: 1970

Consumer prices rose 5.7% in 1970, up from 1969’s 5.5%, extending a run of faster price growth that stretched back to the mid-1960s, even as a recession that began in December 1969 pushed unemployment toward 6%. Prices and joblessness rising together confounded the era’s economic thinking, which held that policymakers could trade a little more inflation for a little less unemployment; 1970 was an early sign that trade-off was breaking down, a pattern that would harden into stagflation later in the decade. Washington restructured how it delivered mail that year: after postal workers staged the first strike ever by federal employees that March, Congress passed the Postal Reorganization Act in August, replacing the cabinet-level Post Office Department with the independent U.S. Postal Service. Environmental policy also took shape in 1970. An estimated 20 million Americans marked the first Earth Day on April 22, and the Environmental Protection Agency opened that December to enforce the Clean Air Act and the pollution rules that followed. The Vietnam War kept dividing the country: on May 4, National Guard troops fired on antiwar demonstrators at Kent State University in Ohio, killing four students and setting off strikes on hundreds of campuses. A median household earned $8,734 that year, a gallon of gas averaged 36 cents, and a first-class stamp cost 6 cents, the rate it had held since 1968. Prices stood 291.9% above their 1913 level by the end of 1970, a milestone that would look almost mild against the decade still to come.

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