Value of $100 in 1929, adjusted to 1990

What happened to prices between 1929 and 1990

Between 1929 and 1990, the Consumer Price Index went from 17.1 to 130.7. Cumulatively, prices increased 664.3%, which works out to an average of 3.39% per year. Put differently, a dollar in 1929 bought what $0.13 buys in 1990.

Consumer prices were unchanged in 1929, the CPI’s annual average flat for the second time in six years and a fitting close to a decade that began with wartime inflation and ended in rough price stability. By year’s end the index stood 14.5% below its 1920 peak and roughly 73% above its 1913 starting point, a reminder that even a “stable” decade left prices well above where they had started. The stability in the cost of living masked what was building in financial markets. The National Bureau of Economic Research dates the start of the Great Depression to that August, the month the business cycle peaked, months before most Americans noticed anything was wrong. The break came that October: panic selling hit Wall Street on Black Thursday, October 24, and returned even worse on Black Tuesday, October 29, when the Dow Jones Industrial Average fell about 12% in a single session. Billions of dollars in paper wealth disappeared within days, and the crash marked the start of a downturn that would pull consumer prices into their steepest sustained decline of the 20th century over the next four years. First-class postage was still 2 cents, a price that would hold until 1932.

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The destination year: 1990

In 1990, the median U.S. household earned about $29,900, gas averaged $1.15 a gallon, and mailing a letter cost a quarter. Inflation ran hot at 5.4% for the year, its highest rate since 1982, pushed up by an oil shock after Iraq’s invasion of Kuwait, and the economy tipped into recession that summer. It was the last gasp of elevated inflation before the long calm of the 1990s.

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